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Apex Global
ACADEMY FOR PROFESSIONAL EXCELLENCE

Product-Management-Professional

Learning Objective
  • Understand the Agile product mindset and know how to transfer from technical mindset to product mindset.
  • Understand the importance of the Product Manager and Product Owner role in determining the success of digital product. The necessary skills and the journey to develop those skills.
  • Understand the importance to create value and how to develop the metrics to measure the value.
  • Understand the target customer of product and how to explore their insight, their needs.
  • Understand the important of digital product strategy and practice the common techniques to develop product strategy.
  • Understand and practice how to improve workplace effectiveness by Agile and Scrum principles.
  • Understand and practice how to prioritize requirement on the Product Backlog to the development team maximize the results of each Sprint/Iteration.
  • Understand and practice how to maximize the value of digital product and system.
  • Understand the process release product and practice the techniques to develop release plan.
  • Understand how to develop the product roadmap, how to optimize the value through manage the product backlog.
  • Gaining knowledge about the mechanics of Scrum and significance of the Product Manager and Product Owner role.
  • Shapes you into a befitting Product Manager and Product Owner interact effectively with for the project team and stakeholders.
  • Understand how Business People and Product Manager, Product Owner engage in Agile/Scrum and collaborate with Development Team.
  • Give you the knowledge base required to successfully increase the business Agility of your organization.
  • Encourage the application of systems thinking, design thinking, lean thinking, and goal-oriented management methods to manage digital product development activities.
Training Contents

Module 1: Agile Digital Product Management

  • Introduction to digital product management methodologies.
  • Understanding the roles of Product Manager and Product Owner in digital product management.
  • Benefits that the role of Product Manager, Product Owner provide to the organization.
  • Understand the Agile product mindset and know how to transfer from technical mindset to product mindset.
  • Understand the target customer of product and how to explore their insight, their needs.
  • Use the techniques for developing: Digital product strategy, Digital product vision, Digital product roadmap.

Module 2: Value-Driven Digital Product Development

  • Understanding the value of digital product.
  • How to Product Manager and Product Owner create valuable digital product.
  • Understanding and categorizing different types of product value, how to selecting the values that align with digital product strategies.
  • Method for measuring and guiding digital product development in product management.
  • Key Performance Indicators (KPI) useful in the agile product management. How to help the product success with the KPI.

Module 3: Scrum Principles & Empiricism

  • Introduction to Scrum principles and how Product Director and Product Owner implement them to manage digital product development.
  • Understanding why Scrum is effective for developing complex digital product.
  • Techniques for guiding project team in practicing principles from the perspective of Product Directors and Product Owners. 

Module 4: Applying The Scrum Framework for Product Director and Product Owner

  • How to Product Manager and Product Owner role interact with other roles in the Agile/Scrum project service delivery model.
  • How to Product Manager and Product Owner role utilize artifacts and facilitate the development team in effectively using those artifacts.
  • How to Product Manager and Product Owner role participate, leading and optimizing various ceremonies in Agile/Scrum project.
  • How to Product Manager and Product Owner role practice Agile/Scrum principles to achieve product value.
  • How to Product Manager and Product Owner role practice related requirement, business value, architecture, and transparency in product development team.

Module 5: Digital Product Backlog Management

  • Understand why the Product Manager and Product Owner are the true owner of the Product Backlog.
  • Value stream in digital service and how to design service flows.
  • How to best practice for owning the Product Backlog.
  • How to maximize the value of digital product through effective Product Backlog management.
  • How to organize, prioritize development, clarifying requirement, and preparing product architecture development through the Product Backlog.
  • How to develop product map for product release cycles to the market.
  • Specifying requirement as User Story.
  • Criteria for evaluating whether requirement meet quality standards and readiness for product development.
  • Developing and refining requirement strategy for the project team.
  • Techniques and best practices that in the role of Product Manager and Product Owner should apply to manage Product Backlog.

Module 6: Digital Product Release Management

  • Reference product release models and product release strategies.
  • How to approach to developing a product release plan for the market.
  • Practical experience to implement in order to ensure a successful digital product release plan to the market.
  • Method for controlling product quality at each product release cycle.
  • How to measure product value and performance indicators at each product release cycle.
Target Participant
  • Product Manager
  • Product Owner
  • Senior Business Analyst
  • Project Manager
  • Program Manager
  • Anyone interested in applying Scrum and Agile methodologies.
Key Highlights

Class training methods
Training Methods1Values

  • CUSTOMISED: Our tailor-made solutions are in line with your business goals, drawing on best practices and proven approaches
  • RESULT-ORIENTED: Our primary objective is the enhancement of business results through continuous evaluation for maintaining focus and accountability
  • COST-EFFECTIVE: Our customized and simple solutions are highly cost-effective
  • TARGETED: We use a combination of approaches and techniques to meet the objectives of our individual clients and organizational needs
  • PROCESS-ORIENTED: Our training programs are process focused, not process bound. We apply standard tools for process streamlining
  • IMPROVEMENT FOCUSED: Our techniques involve robust evaluation, open and honest communication and on-going process upgrading for continuous improvement.
  • IMPACTFUL: Our experts leverage powerful solutions that can deliver the right impetus to your business
Other Info

Contact Info

Public Training Schedule

Phone: +84 (0)862 718 187 Email: [email protected] Please click below link to view our public training schedule

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